Google has just implemented a fantastic new feature into their already powerful Google Analytics. This smart AI assistant is called “Analytics Intelligence” and is soon to roll-out in your Analytics account. This great addition allows you to monitor any anomalies in your results and send you an alert.

It has always been a challenge to set up Advanced Filters within Google Analytics. Though the results have always been effective they usually leave a scare in your results that has irreversible effects. Now you can create a filter without manipulated data being a burden. These new features are available directly from within the Analytics interface without having to go into the “filters” section.